Monday, January 02, 2006
Web Trends That Should Die in 2006
10 Web Trends That Should Die in 2006
by Philipp Lenssen
Here’s a new years resolution for the web at large: stop doing silly things to users. Following are top trends that I just hope will not see 2007.
- “Our article is too long, let’s split it up into many pages.”
- “We have art content, so let’s create an artistic navigation.”
- “Let’s ignore the rest of the world.”
- “Let’s spam everything (blog comments, email accounts, referrer stats, discussion groups etc.)!”
- “Let’s treat the mobile web as a separate entity.”
- “Let’s do a traditional homepage for our company.”
- “Let’s care about low bandwidth!”
- “Let’s read out loud the URL on TV.”
- “Let’s tell everyone Firefox is the better browser.”
- “Let’s have a tiny font that looks better.”
This guy writes great and makes some great points. I'm not saying that I agree with him on all ten or the order, but I do like that articles like this will help inspire people to think about their online presence. Frankly, there is no excuse for a large company not to look at their online presence constantly, but for small business sometimes it's forgotten or "back-burnered" indefinitely. I've made the recommendation many times, "If you cannot invest the time/money necessary to give yourself a quality website, then don't have a website at all. People just don't understand the harm that can be done to your business when your misrepresented online.
Some people might argue that SOKY.NET is not a "good online presence" but the fact is, it fills the needs of the company in one page. It complies with web accessibility standards and it doesn't cast a bad light on the company. Sure, there could me much more out there but with my line of thinking, less is more. I'd much rather have less online as apposed to having reams of out dated, poorly constructed information on my company website.


