Thursday, November 10, 2005
Who said online newspapers wouldn't work?
NYT Signs Up 135,000 Online Subscriptions
Nov 9, 9:15 PM (ET)NEW YORK (AP) - The New York Times Co. (NYT) said Wednesday it had signed up about 135,000 paying subscribers to its new online service that offers access to Op-Ed columns and other premium content.
The new service, TimesSelect, launched Sept. 19, and is free to home delivery subscribers. Non-subscribers can get access to the service for $49.95 a year or $7.95 every month.
The Times said it had signed up more than 270,000 subscribers to the service since it began, and that about half of them are online-only.
Let's do the math:
135,000 x 50.00 = $6,750,000 Not bad! Not bad at all. If they get all 270,000 who are now subscribed on the older site... woohoo!
For small business? Look at evolving technology. How can you leverage it? or: How will your competitor leverage it?
